The overall duties of this Content & Operations Coordinator role will cover but will not be limited to:
- Content Creation
- Digital Marketing strategy & Distribution
- Customer/Partner Operations
The above duties will be broken down as follows:
Content Development
This will entail but not limited to:
- Creating interesting content around Pezesha’s products and services
- Preparing newsletters (to investors, public, partners among other strategic stakeholders
- Developing a marketing & Social media content strategy
- Financial Education content creation
- Strategic weekly blogposts/articles in relation to key milestones or as suggested by the team and CEO to also position ourselves as thought leaders in our space
Digital marketing strategy & Distribution
This entails but not limited to:
- Developing social media & marketing strategy to targeted audience
- Distribution and digital promotion of company brand via digital platforms
- Measuring results via online tools and their effectiveness to then leverage on those that work to boost company’s brand and positioning
- Customer segmentation analysis
- Identify strategic events the company or various teams can attend to boost customer acquisition strategies and brand credibility
- Lead generation
- Market Research
Business Operations
This entails but not limited to:
- Assist in any assigned operational tasks by the CEO or other key talent
- Product testing & Quality Assurance
- Project management
- Assistant to the CEO
- Public/Partners Relations in strategic events and forums to pitch and educate the public on Pezesha’s products and services
- Documentation of process flows, work flows among other new or existing processes
- Assist the CEO in grant writing or sourcing new potential opportunities strategic to the business
- Continuous updating of the competitive landscape and advising the company on unique areas of recommendations to improve company’s value proposition to its customers
- Working on revising the company’s profile
- Office support & administration
- Any other task assigned by the key management
- Data driven Impact assessment and analysis in relation to our business
If you have these additional skills you will be highly considered for this role
- At least a graduate of Bcom, Administration, Marketing or a related field
- Video editing skills
- Excelled communication oral and writing
- SEO (Search Engine Optimisation) and setting up facebook campaigns
- Basic computer skills: Excel, word, Google docs, Drive
- Using CRM tools
- Design skills
- Ability to multi-task and attentive to detail
- Team player who demonstrates a positive attitude, energy, entrepreneurial spirit, dedication to collaboration, creativity and sense of humor
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