Performers Rights Society of Kenya (PRISK) is a Collective Management Organizations licensed by the Kenya Copyright Board under the Copyright Act, Cap 130 Laws of Kenya to represent performers of audio and audio-visual works. PRISK is mandated to collect license fees from the users of sound recordings and audiovisual works and distribute royalties to their respective rights holders.
Purpose
- PRISK is seeking to hire a full time, resourceful and skilled Marketing & Public Relations Officer in charge of Membership Department to provide professional support at the head office in Nairobi.
- He/she will be involved in developing marketing campaigns to promote service, events or campaigns and raise awareness of any issue that affects the public.
- He/she will also be tasked with promoting, managing and maintaining the public’s view of the organization and service we represent. He/she will work with individual clients, company executives or both to determine the exact publicity-related goals to be achieved.
Responsibilities
- Assist in the development of internal and external communications in the department.
- Coordinate the organizations official calendar
- Carrying out social media interactions and provide advice and select the best use of media and overall
- communications channels required for the successful execution of marketing campaigns.
- To coordinate successful and timely release of newsletters and other internal communications.
- Conduct internal communication courses, workshops and media training Customer/Media relations.
- Ensure a high level of customer service, handle complaints and bring them to the attention of the relevant departmental head.
- Work with media outlets to publish timely company information, such as press releases, brochures, and other materials and ensuring communication strategy is consistent and reflects the company’s strategic vision.
- Develop and execute strategies that are intended to create and uphold a positive public image for clients by working, forming and managing relationships with various members of the media/ media outlets, government, and public.
- Advocate on behalf of the company brand with external stakeholders and the media across all communications channels.
- Serve as main information source for all media contacts requesting data, insights and media opinion influences.
- Develop online content strategy and manage content workflow thereby ensuring that the Society’s websites and social media platforms are updated regularly with the relevant information.
- Coordinate staff in the arranging and running of a number of high profile community events, and represent the association at such events
- Identify and evaluate opportunities to improve the association’s media presence to ensure target audiences are being effectively reached
- Support the development and use of social media platforms to further engagement and community building
- To source gift items for the various functions: going out to obtain samples and to check quality and prices, and to liaise with the Accounts department on their procurement.
- Organize membership seminars and sensitization workshops in accordance with the overall goals and objectives set in place to ensure retention & satisfaction of current members and acquisition of new members.
- Create and develop marketing materials and campaign assets for membership recruitment drives and advertisements.
- Assist to formulate and manage the Public relations budget and ensuring cost effective practices.
- Developing and executing clients’ public relations programs, Corporate Social responsibility and publicity activities.
- Responsible for the Member Database list, Update , Entry, cleanup and royalty distribution activities
- Respond to enquiries from the public, media and other organizations.
- Responsible for preparing timely marketing reports as and when required.
Qualifications
- Bachelor’s degree in Public Relations and/or Marketing
- Proven experience in member societies, business associations and or clubs is an added advantage
- Exceptional oral and written communication skills, interpersonal skills and professional presentation
- Capacity to work under tight time pressure and maintain high level of accuracy
- Strong Client Relationships, Public Speaking, Creativity, and Big-Picture Thinking Skills
- Experience using social media as a strategic brand positioning and messaging channel
- Strong computer literacy and experience in web content development
- Proficient in MS Office and marketing software (e.g. CRM)
- Extensive experience in advertising, and brand management
- Strong organizational and time-management abilities
- Good understanding of market research techniques, data analysis and statistics methods
- Ability to implement timely crisis management
- Proficient in analytics software.
- Knowledgeable on Database Management
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