Department: Brand Marketing and PR
Reports to: The Public Relations Manager
Objective of the position: The Public Relations Assistant works with PR Manager to craft the image and reputation of StarTimes Media (K) Ltd and its products in collaboration with the Marketing Division on brand image and to help create and promote special events or product promotions.
Duties and Responsibilities
The Public Relations Assistant will assist the Public Relations Manager in:
- Fostering and maintaining cordial relationships with current agents, partners and distributors.
- Establishing new relationships and linkages with other organizations and individuals, government agents, and communities that are relevant to the company’s business interests.
- Review and enhancement of content for Print, electronic, social media platforms, company website for communication to the public, partner organizations and other stakeholders.
- Identifying and pursuing partnerships with other useful stakeholders in the media industry.
- Preparing project update manuals for both internal and external stakeholders.
- Developing and implementing organizational PR Strategies including generating news releases to communicate to media as well as handling publicity events for StarTimes.
- Tracking, monitoring and evaluating effectiveness the PR Strategies, Public and Media impressions deployed.
- To assist the Sales Director with any issues related to the Marketing Department.
Qualifications / Skills / Competencies
- Bachelors Degree in related fields such as Communications, Journalism, Marketing etc.
- Have excellent communications skills both orally and in writing.
- Have excellent interpersonal skills and the ability to work with diverse individuals or group of individuals.
- Possess great digital presentation skills with ability to prepare and make presentations during meetings
- Possess the ability to come up with creative ideas for communication and promotional materials and writing grants and proposals.
- Have excellent computer skills including Graphic communication.
- Possess Media relations skills with the ability to know how to interact with other media outlets.
- Ability to write press releases and involve the media in the Company’s events and activities.
- Ability to organize and plan events for StarTimes including trainings, trade fairs, customer experience days and other events.
- Ability to maintain an established work schedule, with or without flexibility.
- Strong organizational and Management skills-ability to multi-task and prioritize activities based on urgency.
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