Job Purpose and Summary
- The Candidate would be Canon’s representative at the Tier-2 level, responsible for a dedicated channel(s) called as Traditional Copier Dealers (TCDs) or IT Resellers. Tier-2 is defined as the reseller of Canon Products who purchases Canon products from Canon’s designated distributors (business partners).
- Channel Penetration.
- Demand Generation.
- Brand Visibility.
- Enhance Canon MASH in the country.
What we ask
Interpersonal Skills
- Excellent communication skills and requisite diplomatic/negotiation skills.
- Ability to communicate and relate to subjects, issues and clients at many levels.
- Excellent Market knowledge and willingness to be “Closer to Market”.
Previous Experience, Education and Job Learning
- Relevant recognized formal qualifications (university level) – desirable.
- Minimum of 3 years’ experience in a similar international or regional sales role within the Printing Industry – essential.
- B2B Background and knowledge of market environments – very desirable.
- Fluency in written and spoken English and the local language – essential.
- High level of written and spoken communications – essential.
- Professional appearance, attitude and communication style – essential.
- Familiarity with MS Office applications, i.e. Word, Excel, PowerPoint – essential.
- Based in Kenya – essential.
Responsibilities
- Channel, Account and Competition Mapping.
- Establish Tier 2 contacts and business relationships with the right representatives of the Tier 2 partner (Account Decision Makers).
- Introduce Canon Products at the account utilizing the relationship established with T2 dealer.
- Product training to Tier 2 Salesmen and Merchandisers.
- Carry out demand generation activities like Events & Seminars.
- Prepare the Marketing Activity Calendar in coordination with the Country Manager and the Tier 1 partner.
- Appoint / Work with local marketing agency to carry out planned activities in the local market in coordination with Marcom team adhering to Canon brand and corporate guidelines.
- Monitor the Channel Partner program in the country with regular mechanism of Sell out reporting.
- Enhance Canon’s brand awareness in the market by improving In store visibility, development of localized POS materials and display stands.
- Propose, and Support PMs / BDMs in planning and organizing of local product launch events
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